PENGARUH FINANCIAL LITERACY, GAYA HIDUP DAN PENDAPATAN TERHADAP PERILAKU KEUANGAN PADA PENGGEMAR K-POP

Nasika Aliyyah, . (2025) PENGARUH FINANCIAL LITERACY, GAYA HIDUP DAN PENDAPATAN TERHADAP PERILAKU KEUANGAN PADA PENGGEMAR K-POP. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This research employs a quantitative approach. The purpose of the study is to examine and empirically prove the influence of Financial Literacy, Lifestyle, and Income on Financial Behavior among K-Pop fans. The population in this research consists of Generation Z K-Pop fans living in DKI Jakarta. A total of 150 respondents were selected using a total sampling technique. The data were analysed using the Partial Least Square (PLS) method with the SmartPLS 4.0 software. The results indicate that (1) Financial literacy has a positive and significant effect on financial behavior. (2) Lifestyle does not have a significant effect on financial behavior; and (3) Income has a positive and significant effect on financial behavior.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 2210111250] [Pembimbing: Jubaedah] [Penguji 1: Sumilir] [Penguji 2: Ranila Suciati]
Uncontrolled Keywords: Financial Behavior, Financial Literacy, Lifestyle, Income, K-Pop
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HG Finance
H Social Sciences > HM Sociology
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Manajemen (S1)
Depositing User: NASIKA ALIYYAH
Date Deposited: 17 Mar 2026 01:35
Last Modified: 17 Mar 2026 01:35
URI: http://repository.upnvj.ac.id/id/eprint/41370

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