PERAN NETFLIX SEBAGAI MULTINATIONAL CORPORATION DALAM INTERNASIONALISASI FILM INDONESIA PERIODE TAHUN 2018-2022

Muhammad Hilmi Syafiq, . (2024) PERAN NETFLIX SEBAGAI MULTINATIONAL CORPORATION DALAM INTERNASIONALISASI FILM INDONESIA PERIODE TAHUN 2018-2022. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This study aims to analyze the role of Netflix as a multinational corporation in the internationalization of Indonesian films during the period of 2018-2022. Netflix has utilized its digital platform to introduce Indonesian films to the global market, increasing their exposure and popularity in various countries. Through various production and distribution strategies, such as co-production and full original content, Netflix has significantly contributed to the enhancement of production quality and creativity in the Indonesian film industry. The study finds that Netflix's presence has had a positive impact on the local film industry through financial and technical support, despite challenges such as cultural differences and competition with other streaming platforms. The findings also indicate that collaboration with Netflix can strengthen the position of Indonesian films in the global market in the long term. This research provides practical and academic recommendations to maximize Netflix's role in supporting the internationalization of Indonesian films, including the importance of building strong relationships with Netflix, understanding global market preferences, and developing policies that support collaboration with international streaming platforms. By adopting these measures, it is hoped that Indonesian films can become more recognized and appreciated on the international stage while simultaneously strengthening the local film industry.

Item Type: Thesis (Skripsi)
Additional Information: [No. Panggil: 2010412170] [Pembimbing: Jati Satrio] [Penguji 1: Shanti Darmastuti] [Penguji 2: Raden Maisa Yudhono]
Uncontrolled Keywords: Netflix, Internationalization, Indonesian Films, Multinational Corporation.
Subjects: H Social Sciences > H Social Sciences (General)
J Political Science > JZ International relations
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Hubungan Internasional (S1)
Depositing User: MUHAMMAD HILMI SYAFIQ
Date Deposited: 13 Sep 2024 08:59
Last Modified: 13 Sep 2024 08:59
URI: http://repository.upnvj.ac.id/id/eprint/32721

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