PENGARUH SALURAN KOMUNIKASI POLITIK TERHADAP PARTISIPASI POLITIK MASYARAKAT DALAM PEMILIHAN WALIKOTA DEPOK DI KELURAHAN CINERE TAHUN 2020

Adam Rio Ronaldo, . (2024) PENGARUH SALURAN KOMUNIKASI POLITIK TERHADAP PARTISIPASI POLITIK MASYARAKAT DALAM PEMILIHAN WALIKOTA DEPOK DI KELURAHAN CINERE TAHUN 2020. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

Regional election activities are one part of a political communication process carried out to the community. The public is expected to be directly involved in providing their voting rights through regional elections as a manifestation of effective political communication. One effective and important way to build a political image is for prospective regional leadership candidates to carry out a campaign through political participation. The aim of this research is to determine the influence of political communication channels on community political participation in the 2020 Depok mayor and deputy mayor election in Cinere Village. To find out the more dominant political communication channels between television, billboards and social media such as Instagram, Facebook and Twitter on community political participation in the 2020 Depok mayor and deputy mayor election in Cinere Village. This type of research method uses quantitative research methods with a descriptive approach. The research results are based on the results of a simple linear regression analysis test. It can be seen that the calculated t value > t table or (5.127 > 1.667). This is also reinforced by the Sig value. < 0.1 or (0.000 < 0.1). Therefore, it can also be seen that Ho is rejected and Ha is accepted, which means that the political communication channel variable has a significant influence on the political participation variable. From this research, the results also showed that television and billboards were the dominant communication channels in the Cinere Village community with a billboard interval value of 3.59 while television was 3.69.

Item Type: Thesis (Skripsi)
Additional Information: [No. Panggil: 1810413110] [Pembimbing: Ardli Johan Kusuma] [Penguji 1: Danis Tri Saputra W] [Penguji 2: Restu Rahmawati]
Uncontrolled Keywords: Political Communication Channels, Political Participation
Subjects: J Political Science > JA Political science (General)
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Politik (S1)
Depositing User: ADAM RIO RONALDO
Date Deposited: 24 Aug 2024 01:50
Last Modified: 24 Aug 2024 01:50
URI: http://repository.upnvj.ac.id/id/eprint/30122

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