STRATEGI PEMASARAN TABUNGAN EASY WADIAH DAN EASY MUDHARABAH BANK SYARIAH INDONESIA KANTOR CABANG TANGERANG CIPUTAT

Fanny Agustine, . (2023) STRATEGI PEMASARAN TABUNGAN EASY WADIAH DAN EASY MUDHARABAH BANK SYARIAH INDONESIA KANTOR CABANG TANGERANG CIPUTAT. Tugas Akhir thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

In the current era, business competition is increasingly fierce in the banking sector and requires banks to be more determined in marketing and developing their products. In marketing it’s products, banks certainly have their own way to attract public attention. Bank Syariah Indonesia Tangerang Ciputat Branch Office is a bank that has easy Wadiah and Easy Mudharabah savings products. In marketing it’s saving products, Bank Syariah Indonesia Tangerang Ciputat Branch Office uses one of the programs, namely the Gift Party, which if the customer wants to take part in the program, the customer must have Easy Wadiah or Easy Mudharabah savings.

Item Type: Thesis (Tugas Akhir)
Additional Information: [No.Panggil: 2010101043] [Pembimbing: Diana Triwardhani] [Penguji 1: Jenji Gunaedi Argo] [Penguji 2: Suharyati]
Uncontrolled Keywords: Marketing, Savings, Program
Subjects: H Social Sciences > HG Finance
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Perbankan dan Keuangan (DIII)
Depositing User: Fanny Agustine
Date Deposited: 20 Jul 2023 03:23
Last Modified: 20 Jul 2023 03:23
URI: http://repository.upnvj.ac.id/id/eprint/24749

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