PENGARUH KOMPENSASI, LINGKUNGAN KERJA DAN WORK-LIFE BALANCE TERHADAP LOYALITAS KARYAWAN GEN Z PADA COFFEE SHOP PABBO & CO

Marthin, . (2024) PENGARUH KOMPENSASI, LINGKUNGAN KERJA DAN WORK-LIFE BALANCE TERHADAP LOYALITAS KARYAWAN GEN Z PADA COFFEE SHOP PABBO & CO. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This research aims to analyze the influence of compensation, work environment and work-life balance on the loyalty of Gen Z employees at Pabbo & Co Coffee Shop. The problem faced is the job hopping phenomenon which is common among Gen Z employees and the need to understand the factors that influence their loyalty. This research uses a quantitative method with a saturated sampling technique of 47 respondents who are Pabbo & Co employees with the criteria for permanent Gen Z employees. Data was collected through questionnaires and analyzed using descriptive statistical methods and hypothesis testing, and assisted with the SmartPLS 4 application. The results of the research show that compensation, work environment and work-life balance have a positive and significant effect on employee loyalty. Adequate compensation, a comfortable work environment and work-life balance increase the loyalty of Gen Z employees at Pabbo & Co Coffee Shop.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 2110111039] [Pembimbing: Airlangga Surya Kusuma] [Penguji 1: Renny Husniati] [Penguji 2: Yudi Nur Supriadi]
Uncontrolled Keywords: Compensation, Work Environment, Work-Life Balance, Employee Loyalty, Gen Z
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Manajemen (S1)
Depositing User: MARTHIN
Date Deposited: 12 Feb 2025 08:52
Last Modified: 12 Feb 2025 08:52
URI: http://repository.upnvj.ac.id/id/eprint/35130

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