Aulia Dwi Nurazizah, . (2023) ANALISIS KUALITAS INFORMASI KONTEN PERAWATAN KULIT WAJAH PADA HASHTAG #INFOSKINCARE DI TIKTOK. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
TikTok is a popular social media that provides a variety of content, ranging from content that is entertainment, informational, educational to promotional. Information content about facial skin care is one of the most frequently encountered content on various social media. The hashtag #Infoskincare with 12.1 M views is a source of knowledge for people who want to explore information about facial skin care. This study aims to find out whether video information content on facial skin care on the hashtag #Infoskincare on TikTok has quality information using information integration theory. The method used is descriptive quantitative using content analysis. The sampling technique is stratified random sampling by determining the time period, namely during the month of Ramadan. The unit of analysis for this research is 30 video posts consisting of 184 posts, 42 pictures, 58 illustrations and 33 audio. Data were analyzed descriptively, presented in tables of frequencies and percentages. Coding is done by 2 people. The results showed that the information content for facial skin care on April 1-30 had quite a lot of quality information, with the highest score of 85% in the category of writing and illustration. The indicator that received the highest score was on the intrinsik dimension, namely accurate information. The results of the reliability test had good results in the facial skin care information content category, so it can be concluded that the facial skin care content on the hashtag #Infoskincare on TikTok already has quality information.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No.Panggil: 1910411273] [Pembimbing: Uljanatunnnisa] [Penguji 1: Rini Riyantini] [Penguji 2: Windhiadi Yoga Sembada] |
| Uncontrolled Keywords: | Skincare Information, Skin Care Content, Information Quality |
| Subjects: | Z Bibliography. Library Science. Information Resources > ZA Information resources |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1) |
| Depositing User: | Aulia Dwi Nurazizah |
| Date Deposited: | 08 Aug 2023 07:24 |
| Last Modified: | 08 Aug 2023 07:24 |
| URI: | http://repository.upnvj.ac.id/id/eprint/26287 |
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