Aura Amanda Hilman, . (2024) ANALISIS EKOLOGI MEDIA PADA INSTAGRAM @SOBATAIR.JKT SEBAGAI MEDIA INFORMASI TENTANG RUANG TERBUKA BIRU DI JAKARTA. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
Social media, particularly Instagram, has emerged as a powerful tool for disseminating information and promoting various sustainability concepts, including Blue Open Spaces (RTB). The Instagram account @sobatair.jkt, managed by Sobat Air Jakarta, is an initiative of the Jakarta Water Resources Agency to educate and encourage the public to care more about water conservation and RTB in Jakarta. This platform provides various information about water and opens up a space for the public to actively participate in water conservation activities. This research aims to practically understand the role of Instagram as an information medium and provide guidelines for stakeholders in promoting RTB and similar concepts in the context of social media. Theoretically, this research aims to provide a deeper understanding of the use of Instagram in promoting sustainability and conservation concepts. The research findings indicate that the Instagram account @sobatair.jkt plays a significant role in conveying information about RTB and educating about the water conditions in Jakarta, positively impacting its followers. The account employs various communication strategies, including the use of the hashtag #JagaAirKita, to raise public awareness. These findings are expected to assist the government and related organizations in developing more effective communication strategies to enhance awareness and management of RTB in Jakarta.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No.Panggil: 2010411143] [Pembimbing: Damayanti Masduki] [Penguji 1: Uljanatunnisa] [Penguji 2: Vinta Sevilla] |
| Uncontrolled Keywords: | Media Ecology, Social Media, Instagram, Blue Open Spaces |
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HM Sociology |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1) Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1) |
| Depositing User: | AURA AMANDA HILMAN |
| Date Deposited: | 09 Sep 2024 03:41 |
| Last Modified: | 09 Sep 2024 03:41 |
| URI: | http://repository.upnvj.ac.id/id/eprint/33033 |
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