STRATEGI KOMUNIKASI PUSAT STANDAR DAN KEBIJAKAN PENDIDIKAN (PSKP) DALAM PENYEBARAN INFORMASI MELALUI MEDIA SOSIAL INSTAGRAM: (Studi terhadap Instagram @pskp.kemdikbud dalam Penyebaran Informasi kepada Pengelola Sekolah)

Tania Larasati Priadiputri, . (2024) STRATEGI KOMUNIKASI PUSAT STANDAR DAN KEBIJAKAN PENDIDIKAN (PSKP) DALAM PENYEBARAN INFORMASI MELALUI MEDIA SOSIAL INSTAGRAM: (Studi terhadap Instagram @pskp.kemdikbud dalam Penyebaran Informasi kepada Pengelola Sekolah). Karya Ilmiah Akhir thesis, Universitas Pembangunan Nasional Veteran Jakarta.

[img] Text
ABSTRAK.pdf
Download (34kB)
[img] Text
AWAL.pdf
Download (572kB)
[img] Text
BAB 1.pdf
Restricted to Repository UPNVJ Only
Download (488kB)
[img] Text
BAB 2.pdf
Restricted to Repository UPNVJ Only
Download (340kB)
[img] Text
BAB 3.pdf
Restricted to Repository UPNVJ Only
Download (275kB)
[img] Text
BAB 4.pdf
Restricted to Repository UPNVJ Only
Download (1MB)
[img] Text
BAB 5.pdf
Download (117kB)
[img] Text
DAFTAR PUSTAKA.pdf
Download (119kB)
[img] Text
LAMPIRAN.pdf
Restricted to Repository UPNVJ Only
Download (1MB)
[img] Text
RIWAYAT HIDUP.pdf
Restricted to Repository UPNVJ Only
Download (24kB)
[img] Text
HASIL PLAGIARISME.pdf
Restricted to Repository staff only
Download (102kB)
[img] Text
ARTIKEL KI.pdf
Restricted to Repository staff only
Download (257kB)

Abstract

Pusat Standar dan Kebijakan Pendidikan (PSKP) is a government institution in the field of education responsible for developing educational standards, policy analysis, and disseminating relevant educational information. PSKP utilizes Instagram as a platform to distribute information effectively to its target audience. Managing Instagram is crucial for targeted information dissemination to educators. Therefore, the PSKP social media team implements communication strategies to ensure widespread and comprehensible dissemination of information to teachers, school principals, and other educational personnel. This research aims to explore PSKP's communication strategies in utilizing Instagram for information dissemination. The study employs a descriptive qualitative approach. Findings reveal that PSKP's social media team employs a communication strategy involving planning, implementation, and evaluation stages to increase the reach of Instagram content. Uploaded content addresses educators' needs and utilizes Instagram features to maximize information dissemination in the education sector. In conclusion, PSKP's communication strategies effectively disseminate information to educators, demonstrating the appeal of PSKP's Instagram for accessing relevant educational information.

Item Type: Thesis (Karya Ilmiah Akhir)
Additional Information: No.Panggil: 2010411156 Pembimbing: Vinta Sevilla, S.IIP., M.IKom. Penguji 1: Garcia Krisnando Nathanael, S.Sos., M.Si. Penguji 2: Windhi Tia Saputra, M.Si
Uncontrolled Keywords: Communication Strategy, Instagram, Information Needs.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: TANIA LARASATI PRIADIPUTRI
Date Deposited: 18 Sep 2024 06:40
Last Modified: 18 Sep 2024 06:40
URI: http://repository.upnvj.ac.id/id/eprint/32941

Actions (login required)

View Item View Item