DETOKSIFIKASI MEDIA SOSIAL PENGGEMAR K-POP DALAM PROGRAM SURVIVAL SHOW: Studi Netnografi pada Akun X @ateezmfs

Muthia Tazkiyah, . (2024) DETOKSIFIKASI MEDIA SOSIAL PENGGEMAR K-POP DALAM PROGRAM SURVIVAL SHOW: Studi Netnografi pada Akun X @ateezmfs. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

The detoxification phenomenon of the survival show program “Kingdom: Legendary War” on social media is a contemporary phenomenon where users stay away from social media X for a certain period of time. This study aims to discuss the digital detoxification carried out by the K-Pop fan community in social media “X” by using qualitative netnographic research using a netnographic approach through six stages of coding, namely Coding, Noting, Abstracting, Checking & Refining, Generalizing, and Theorizing. The activities of eight fans will be analyzed from the source of posts, likes, comments and retweets. In addition to observing fan activity on social media X, this study also conducted in-depth interviews with eight interviewees. The first result of this research found that six interviewees conducted temporary social media detoxification such as moving from the main account to a private account, un-stan or stop being a fan, and move to other social media. Then secondly, it was found that two interviewees did a full social media X detox that brought positive changes to their lives in the real world.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 2010411218] [Pembimbing: Firdaus Noor] [Penguji 1: Vina Mahdalena] [Penguji 2: Anindita Lintangdesi Afriani]
Uncontrolled Keywords: Digital Detoxification, Social Media, Survival Show, Netnography
Subjects: H Social Sciences > HN Social history and conditions. Social problems. Social reform
H Social Sciences > HT Communities. Classes. Races
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: MUTHIA TAZKIYAH
Date Deposited: 30 Aug 2024 03:12
Last Modified: 30 Aug 2024 03:12
URI: http://repository.upnvj.ac.id/id/eprint/32525

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