FENOMENA HEDONISME DI KALANGAN MAHASISWI : (Studi Fenomenologi Pada Sugar Baby di Jakarta Selatan)

Amelia, . (2024) FENOMENA HEDONISME DI KALANGAN MAHASISWI : (Studi Fenomenologi Pada Sugar Baby di Jakarta Selatan). Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

As the times evolve, a person's lifestyle will always change. Like the lifestyle of hedonism that tends to occur among female students. This tendency is seen from female students who always want to fulfill their desires without the need for hard work, this is in line with the phenomenon of hedonism which makes pleasure and self-satisfaction the main goal of life. This study aims to examine the phenomenon of hedonism among female college students in South Jakarta with the type of qualitative research through Alfred Schutz's phenomenological approach. The subjects in this study amounted to 5 informants who were female students and became sugar babies. The selection of informants was carried out using the snowball sampling method by determining one informant who was used as a key informant to be able to get other informants. The data collection techniques carried out by researchers are interviews and observations. The results of the research found that there are intrinsic and extrinsic motivations that become the main motivation or impetus for female students to choose the hedonism lifestyle and become sugar babies. In this study, it is also presented what forms of hedonistic lifestyles are carried out by informants, such as shopping for branded goods, vacationing abroad and eating or hanging out in fancy places.

Item Type: Thesis (Skripsi)
Additional Information: No.Panggil: 2010411116 Pembimbing: Fitria Ayuningtyas Penguji 1: Witanti Prihatiningsih Penguji 2: Lusia Handayani
Uncontrolled Keywords: Lifestyle, Hedonism, Sugar Baby, College Student
Subjects: B Philosophy. Psychology. Religion > BF Psychology
H Social Sciences > H Social Sciences (General)
H Social Sciences > HM Sociology
H Social Sciences > HT Communities. Classes. Races
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: AMELIA
Date Deposited: 22 Aug 2024 06:47
Last Modified: 22 Aug 2024 06:47
URI: http://repository.upnvj.ac.id/id/eprint/30738

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