PENGARUH KETEPATAN WAKTU, KUALITAS PELAYANAN, DAN HARGA TERHADAP KEPUASAN PELANGGAN PADA JASA PENGIRIMAN J&T EXPRESS

Adam Rifki Hadi, . (2023) PENGARUH KETEPATAN WAKTU, KUALITAS PELAYANAN, DAN HARGA TERHADAP KEPUASAN PELANGGAN PADA JASA PENGIRIMAN J&T EXPRESS. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This research is a quantitative study with the aim of knowing, analyzing, and proving the effect of timeliness, service quality, and price on customer satisfaction in J&T Express shipping services. The population in this study are customers of J&T Express delivery services via e-commerce who are domiciled in the South Jakarta area. The sample in this study used 100 respondents using a non-probability sampling method with a purposive sampling technique. The data collection technique uses a questionnaire via Google Forms. Test the hypothesis in this study using the partial least squares method using SmartPLS 4 software. The results of this study obtained (1) the variable Timeliness has a positive and significant effect on the variable Customer Satisfaction, (2) the variable Quality of Service has a positive and significant effect on the variable Customer Satisfaction, and (3) the price variable has a positive and significant effect on the customer satisfaction variable.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 1910111166] [Pembimbing: Maria Assumpta Wikantari] [Penguji 1: Alfatih Sikki Manggabarani] [Penguji 2: Jenji Gunaedi Argo]
Uncontrolled Keywords: Timeliness, Service Quality, Price, Customer Satisfaction
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Manajemen (S1)
Depositing User: Adam Rifki Hadi
Date Deposited: 24 Jul 2023 08:52
Last Modified: 24 Jul 2023 08:52
URI: http://repository.upnvj.ac.id/id/eprint/25751

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