Sulfina, . (2021) Sulfina, 2021 PENGARUH PERSEPSI KEMUDAHAN PENGGUNAAN DAN PERSEPSI MANFAAT TERHADAP MINAT UNTUK MENGGUNAKAN UANG ELEKTRONIK (Shopeepay). Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
This study is a quantitative study that aims to determine the effect of perceived ease of use and perceived benefits on interest in using electronic money (ShopeePay). The population in this study are people who are in the JABODETABEK area. The sample taken in this study amounted to 100 using non-probability sampling technique and purposive sampling method. Data collection is done by distributing questionnaires through google forms, and processing the data using SmartPLS. The results of the test showed that the perceived ease of use variable had a positive and significant effect on interest in use of 0.507, the perceived benefit variable had a positive and significant effect on interest in use of 0.444 and obtained a determinant coefficient value of 86.9%.
Item Type: | Thesis (Skripsi) |
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Additional Information: | [Sulfina: 1710111173] [Pembimbing:Yuliniar] [Penguji 1: A. Bernadin Dwi] [Penguji 2: Heni Nastiti] |
Uncontrolled Keywords: | perceived ease of use, perceived benefits, interest in use, shopeepay, jabodetabek |
Subjects: | H Social Sciences > HB Economic Theory H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Divisions: | Fakultas Ekonomi dan Bisnis > Program Studi Manajemen (S1) |
Depositing User: | Sulfina |
Date Deposited: | 25 May 2022 07:22 |
Last Modified: | 25 May 2022 07:22 |
URI: | http://repository.upnvj.ac.id/id/eprint/12908 |
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