La'ali Nur Shabibah, . (2026) ANALISIS DAN VISUALISASI INFORMASI PRODUK SKINCARE PADA MARKETPLACE INDONESIA. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
Differences in information structures across marketplaces make skincare product data difficult to compare directly. This study aims to analyze and visualize skincare product information from official stores on Shopee, Tokopedia, Lazada, and Blibli through an R Shiny-based Digital Dashboard Information. Public data were collected on June 29, 2026, using seven keywords and extracted from HTTP Archive (HAR) files. The marketplaces contained similar metadata concepts but differed in field names, data types, value formats, and object structures. The data were cleaned, normalized, deduplicated, and integrated, while brand names were standardized and product categories classified. This process produced 12,000 products, with 3,000 from each marketplace. The analysis showed that cleanser was the largest category, Shopee had the highest median price and average rating, while Lazada had the highest number of recorded sales in the dataset. The dashboard consists of Overview, Information Retrieval, and Data Quality tabs supporting filtering, searching, comparative visualization, data quality assessment, and CSV export. Black Box Testing confirmed that all eight functions operated as expected, while usability testing involving five respondents achieved an index of 91.2%, categorized as Very Good. The dashboard presents skincare market information in a structured, interactive, and transparent manner within the scope of collected data.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No.Panggil: 2210414012] [Pembimbing: Radita Gora Tayibnapis] [Penguji 1: Dwi Fajar Saputra] [Penguji 2: Zayyin Abdul Quddus] |
| Uncontrolled Keywords: | information dashboard, information retrieval, marketplace, R Shiny, skincare |
| Subjects: | H Social Sciences > HF Commerce Q Science > QA Mathematics > QA75 Electronic computers. Computer science Z Bibliography. Library Science. Information Resources > Z665 Library Science. Information Science Z Bibliography. Library Science. Information Resources > ZA Information resources > ZA4050 Electronic information resources |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Sains Informasi (S1) |
| Depositing User: | LA'ALI NUR SHABIBAH |
| Date Deposited: | 28 Aug 2026 03:08 |
| Last Modified: | 28 Aug 2026 03:08 |
| URI: | http://repository.upnvj.ac.id/id/eprint/53052 |
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