Rafika, . (2025) UPAYA NATION BRANDING KOREA SELATAN DI INDONESIA MELALUI GASTRODIPLOMASI KIMCHI TAHUN 2015-2018. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
This study aims to find out how South Korea's Kimchi gastrodiplomacy in Indonesia in the period 2015 to 2018. In this study, the author also explains South Korea's various efforts in maintaining nation branding in Indonesia. South Korea continues to strive to promote culinary delights in Indonesia, which are becoming more diverse every year. The purpose of this study is to analyze how South Korea's implementation gastrodiplomacy in promoting Kimchi in Indonesia. This research uses the concepts of gastrodiplomacy and nation branding which will later be used as a support in the analysis that the author will use. The research method used by the author is descriptive qualitative using a data source, namely library research. The taste of South Korean food has similarities with Indonesian food, this causes South Korean food to be easily accepted by the Indonesian people. The final results of this study found that the application of kimchi gastrodiplomacy in Indonesia has increased kimchi enthusiasts, the increase in South Korean restaurants in Indonesia, the increase in exports and imports, especially in the food sector. The Gastrodiplomacy carried out by South Korea was carried out to further introduce South Korean culture, especially in the culinary field.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No. Panggil: 1810412005] [Pembimbing; Syahrul Salam] [Penguji 1: Mansur] [Penguji 2: Sophiana Widiastutie] |
| Uncontrolled Keywords: | Gastrodiplomacy, Kimchi, Nation Branding, South Korea, Indonesia. |
| Subjects: | C Auxiliary Sciences of History > CD Diplomatics. Archives. Seals J Political Science > JS Local government Municipal government J Political Science > JZ International relations |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Hubungan Internasional (S1) |
| Depositing User: | RAFIKA |
| Date Deposited: | 26 Mar 2025 07:26 |
| Last Modified: | 26 Mar 2025 07:26 |
| URI: | http://repository.upnvj.ac.id/id/eprint/36408 |
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