ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT INVESTASI BITCOIN DI JAKARTA

Muhamad Firzy Alfitrah, . (2025) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT INVESTASI BITCOIN DI JAKARTA. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This study aims to analyze the factors that influence Bitcoin investment interest in DKI Jakarta. The variables studied include income, financial literacy, return, and risk. Data was collected through a questionnaire to 109 respondents using a Likert scale and analyzed using the Partial Least Square (PLS) method. The results showed that the risk variable did not have a significant influence on Bitcoin investment interest, while the income, financial literacy, and return variables had a significant influence. These findings indicate that understanding and tolerance for risk play an important role in DKI Jakarta people's investment decisions in Bitcoin. Therefore, more intensive education on risk management and financial literacy is needed to support wiser investment decision making. This research makes a theoretical contribution to the literature related to digital asset investment and offers practical insights for investors and policymakers.

Item Type: Thesis (Skripsi)
Additional Information: No.Panggil: 2110115034 Pembimbing: Freesca Syafitri Penguji 1: Purwanto Widodo Penguji 2: Sugianto
Uncontrolled Keywords: Bitcoin, Financial Literacy, Income, Investment Interest, Return, Risk.
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Ekonomi Pembangunan (S1)
Depositing User: MUHAMAD FIRZY ALFITRAH
Date Deposited: 14 Feb 2025 08:14
Last Modified: 14 Feb 2025 08:14
URI: http://repository.upnvj.ac.id/id/eprint/35254

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