DIPLOMASI BUDAYA KBRI ASTANA: UPAYA PENINGKATAN JUMLAH WISATAWAN KAZAKHSTAN KE INDONESIA PERIODE 2021-2023

Mega Dwifarhani, . (2024) DIPLOMASI BUDAYA KBRI ASTANA: UPAYA PENINGKATAN JUMLAH WISATAWAN KAZAKHSTAN KE INDONESIA PERIODE 2021-2023. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This research aims to find out more about the efforts made by the Embassy of the Republic of Indonesia in Astana City, Kazakhstan to increase the number of Kazakh tourists to Indonesia for the 2021-2023 period using the theory of cultural diplomacy and nation branding. The research method used is qualitative, descriptive-analytical in nature. Data collection techniques were carried out in three ways, namely semi-structured interviews, documentation studies and qualitative audio-visual materials. The data analysis technique uses the Miles, Huberman, and Saldana methods, namely data reduction, data presentation, and drawing conclusions and verification. The results of the research were obtained from the analysis process of all cultural diplomacy and nation branding efforts of the Indonesian Embassy in Astana which were then supported by survey data conducted by the author regarding Indonesia's image in Kazakh society. This research also found that the diplomatic practices of the Indonesian Embassy in Astana were confidential due to limitations on the data that could be published in research. After going through various data collection and analysis processes, the results of this research show that the efforts made by the Indonesian Embassy in Astana have been successful in increasing the number of Kazakh tourists to Indonesia who focus on cultural diplomacy and nation branding as well as increasing the positive image of the Kazakh people towards Indonesia.

Item Type: Thesis (Skripsi)
Additional Information: [No Panggil: 2010412007] [Pembimbing: Rizky Hikmawan] [Penguji 1: Sophiana Widiastutie] [Penguji 2: Laode Muhammad Fathun]
Uncontrolled Keywords: Embassy of the Republic of Indonesia Astana, Cultural Diplomacy, Nation Branding, Tourism, Tourists.
Subjects: J Political Science > JQ Political institutions Asia
J Political Science > JZ International relations
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Hubungan Internasional (S1)
Depositing User: MEGA DWIFARHANI
Date Deposited: 24 Aug 2024 01:57
Last Modified: 24 Aug 2024 01:57
URI: http://repository.upnvj.ac.id/id/eprint/30820

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