ANALISIS PENGGUNAAN MEDIA SOSIAL INSTAGRAM @TMCPOLDAMETRO SEBAGAI SARANA SOSIALISASI KEBIJAKAN GANJIL-GENAP DKI JAKARTA PADA SAAT COVID-19

Dimas Fadly Syahputra, . (2022) ANALISIS PENGGUNAAN MEDIA SOSIAL INSTAGRAM @TMCPOLDAMETRO SEBAGAI SARANA SOSIALISASI KEBIJAKAN GANJIL-GENAP DKI JAKARTA PADA SAAT COVID-19. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

The purpose of this research is to find out how the TMC Polda Metro Jaya socializes the Post-Covid Odd-Even Policy on Instagram Social media. TMC Polda Metro Jaya uses a mass communication approach, which means TMC Polda Metro Jaya provides information and news through an Instagram account. This study uses a qualitative descriptive research method. This study uses a case study strategy to serve as a research strategy. The data collected in the study consisted of primary data (interviews, documentation and literature study) and secondary data (literature studies and previous research results). The results of the study found that the use of the Instagram social media account @tmcpoldametro as a tool for disseminating the odd-even policy socialization was good, this was seen from the number of people who saw the content on the Instagram social media account @tmcpoldametro and the positive comments given by the community, TMC Polda Metro Jaya carried out The socialization of the Odd-Even policy through Instagram social media is good, this can be seen from the use of Instagram features by the Instagram account @tmcpoldametro and the use of different types of content such as images and videos regarding odd and even policies.

Item Type: Thesis (Skripsi)
Additional Information: [NOo.Panggil: 1610411166] [Pembimbing: Yani Hendrayani] [Penguji 1: Kusumajanti] [Penguji 2: Hermina Simanihuruk]
Uncontrolled Keywords: Social media, Odd-Even Policy, Public Relation
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HM Sociology
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: Dimas Fadly Syahputra
Date Deposited: 15 Sep 2022 13:58
Last Modified: 16 Sep 2022 03:19
URI: http://repository.upnvj.ac.id/id/eprint/21024

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