Hanan Laily, . (2021) PENGARUH PENGETAHUAN, KEPERCAYAAN, DAN PROMOSI TERHADAP MINAT MENABUNG MAHASISWA DI BANK UMUM SYARIAH. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
![[img]](http://repository.upnvj.ac.id/style/images/fileicons/text.png) |
Text
ABSTRAK.pdf Download (35kB) |
|
Text
AWAL.pdf.pdf Download (3MB) |
|
Text
BAB I.pdf Download (72kB) |
|
Text
BAB II.pdf Restricted to Repository UPNVJ Only Download (339kB) |
|
Text
BAB III.pdf Restricted to Repository UPNVJ Only Download (260kB) |
|
Text
BAB IV.pdf Restricted to Repository UPNVJ Only Download (371kB) |
|
Text
BAB V.pdf Download (41kB) |
|
Text
DAFTAR PUSTAKA.pdf Download (176kB) |
|
Text
RIWAYAT HIDUP.pdf Restricted to Repository UPNVJ Only Download (112kB) |
|
Text
LAMPIRAN.pdf Restricted to Repository UPNVJ Only Download (1MB) |
|
Text
HASIL PLAGIARISME.pdf.pdf Restricted to Repository staff only Download (6MB) |
|
Text
ARTIKEL KI.pdf Restricted to Repository staff only Download (463kB) |
Abstract
The existence of Islamic commercial banks in Indonesia is currently very developed, but the national banking market share is still controlled by conventional commercial banks. This indicates that there is still little preference for saving in Islamic commercial banks. Therefore, the purpose of this study was to analyze the effect of knowledge, trust, and promotion on student interest in saving at Islamic commercial banks. Quantitative methods were used as research methods, with a sample of 200 students. Collecting data using a questionnaire via google form. Data were analyzed by multiple linear regression method. Hypothesis test using T test, F test, and coefficient of determination test. The results showed that the variables of knowledge, trust, and promotion had a simultaneous effect on interest in saving. Partially, the variables of knowledge, trust, and promotion show a positive and significant effect on interest in saving. From the results of the coefficient of determination test shows that the three independent variables affect the variable of interest in saving by 52%, the rest is influenced by other independent variables not examined. Based on the findings obtained in this study, Islamic commercial banks must continue to know what factors can influence student interest in saving at Islamic commercial banks apart from the three independent variables of this study. Keywords: interest in saving, islamic bank, knowledge, promotion, trust
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No.Panggil: 1810116002] [Pembimbing: Fitri Yetty] [Penguji 1: Muhammad Anwar Fathoni] [Penguji 2: Prima Dwi Priyatno] |
| Uncontrolled Keywords: | interest in saving, islamic bank, knowledge, promotion, trust |
| Subjects: | B Philosophy. Psychology. Religion > BL Religion H Social Sciences > HB Economic Theory H Social Sciences > HG Finance |
| Divisions: | Fakultas Ekonomi dan Bisnis > Program Studi Ekonomi Syariah (S1) |
| Depositing User: | Hanan Laily |
| Date Deposited: | 14 Feb 2022 02:59 |
| Last Modified: | 14 Feb 2022 02:59 |
| URI: | http://repository.upnvj.ac.id/id/eprint/16024 |
Actions (login required)
 |
View Item |