Siti Choirunnisa, . (2025) STRATEGI PEMBIAYAAN KUR MIKRO DALAM MENGEMBANGKAN MINAT UMKM DI BANK SYARIAH INDONESIA KCP JAKARTA PANGLIMA POLIM. Tugas Akhir thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
This writing aims to analyze the KUR Micro financing strategy in developing the interest of Micro, Small and Medium Enterprises (MSMEs) at Bank Syariah Indonesia KCP Jakarta Panglima Polim. The method used is a qualitative approach with data collection techniques through in-depth interviews, literature studies, and documentation. The results of the writing show that a personal communication approach and the use of easy-to-understand language play an important role in increasing the understanding and interest of MSME players in KUR Mikro products. In addition, factors such as ease of access, competitive margin rates, and responsive customer service contribute to MSME interest in accessing financing. This paper recommends Bank Syariah Indonesia to increase socialization and education about KUR Mikro to support the growth of MSMEs. Keywords: KUR Financing, MSMEs, Bank Syariah Indonesia.
| Item Type: | Thesis (Tugas Akhir) |
|---|---|
| Additional Information: | [No.Panggil: 2210101069] [Pembimbing: Subur] [Penguji 1: Wahyudi] [Penguji 2: Anita Nopiyanti] |
| Uncontrolled Keywords: | KUR Financing, MSMEs, Bank Syariah Indonesia. |
| Subjects: | H Social Sciences > HG Finance H Social Sciences > HJ Public Finance |
| Divisions: | Fakultas Ekonomi dan Bisnis > Program Studi Perbankan dan Keuangan (DIII) Fakultas Ekonomi dan Bisnis > Program Studi Perbankan dan Keuangan (DIII) |
| Depositing User: | SITI CHOIRUNNISA |
| Date Deposited: | 04 Sep 2025 08:03 |
| Last Modified: | 04 Sep 2025 08:03 |
| URI: | http://repository.upnvj.ac.id/id/eprint/38991 |
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