Sarah Fadillah, . (2024) FAKTOR - FAKTOR YANG MEMENGARUHI MINAT UMKM DALAM MENGGUNAKAN QRIS. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
The development of information technology that is growing very fast has brought the lives of the world community into the era of digital transformation. One of them is the QRIS which was launched as a standardization of non-cash payments where one of the users is the QR Code-based MSME sector as a unifier for QR Code-based non-cash payments in Indonesia. So that the purpose of this study is to find out the factors that influence MSME interest in using QRIS services in their business by adopting several variables contained in the UTAUT 3 theory and also modified by the addition of Islamic financial literacy variables. The method used in this research is quantitative method using primary data sources and secondary data analyzed using SEM-PLS. The results of this study indicate that performance expectations, business expectations, social factors, facilitating conditions, and Islamic financial literacy have no effect on MSME interest in using QRIS, but are influenced by hedonic motivation, price value, and habits.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No.Panggil: 2010116049] [Pembimbing; Muhammad Anwar Fathoni] [Penguji 1; Faizi] [Penguji 2; Ade Nur Rohim] |
| Uncontrolled Keywords: | UTAUT, Technology development, QRIS, Digital payment, MSMEs |
| Subjects: | H Social Sciences > HC Economic History and Conditions T Technology > T Technology (General) |
| Divisions: | Fakultas Ekonomi dan Bisnis > Program Studi Ekonomi Syariah (S1) |
| Depositing User: | Sarah Fadillah |
| Date Deposited: | 21 Mar 2024 04:25 |
| Last Modified: | 21 Mar 2024 06:28 |
| URI: | http://repository.upnvj.ac.id/id/eprint/28621 |
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