INDONESIAN CULTURAL DIPLOMACY STRATEGY THROUGH THE BIPA PROGRAM IN BUILDING AN ECOSYSTEM OF INDONESIAN LANGUAGE LEARNERS IN GERMANY, 2023 - 2025

Keisha Izzati Marensya, . (2026) INDONESIAN CULTURAL DIPLOMACY STRATEGY THROUGH THE BIPA PROGRAM IN BUILDING AN ECOSYSTEM OF INDONESIAN LANGUAGE LEARNERS IN GERMANY, 2023 - 2025. JHSS (Journal of Humanities and Social Studies), 10 (02). pp. 362-368. ISSN 2598-120X

Text 2210412225_ArtikelKI.pdf Restricted to Repository staff only Download (503kB)

Abstract

As part of Indonesia’s cultural diplomacy and language internationalization agenda, the Indonesian Language for Foreign Speakers Program, known as BIPA, has become an important instrument for promoting Indonesian language and culture abroad. This study examines how the BIPA Program functions as a strategy of Indonesian cultural diplomacy in building an ecosystem of Indonesian language learners in Germany during the 2023–2025 period. Using a qualitative descriptive approach, this study draws on policy documents, relevant literature, institutional reports, and interviews with stakeholders involved in BIPA implementation. The findings show that the BIPA Program in Germany is supported by a strong legal and policy foundation, particularly Law No. 24 of 2009 and related regulations on the internationalization of the Indonesian language. The implementation of BIPA in Germany is carried out through cooperation between Indonesian government institutions, diplomatic representatives, APPBIPA, and German higher education institutions. The study identifies three main strategies: connection, consistency, and innovation. The connection strategy is reflected in institutional networks and diplomatic cooperation; consistency is shown through curriculum development, teacher training, and sustainable program implementation; while innovation appears in the use of digital media, culturally contextualized materials , and interactive learning methods. However, the program still faces several challenges, including limited authentic language environments, bureaucratic constraints, unequal institutional support, and competition with other global languages. The study concludes that BIPA has significant potential to strengthen Indonesia’s soft power in Germany, but its sustainability requires stronger policy coordination, broader promotion, improved teacher capacity, and more adaptive learning innovation.

Item Type:	Article
Additional Information:	[No. Panggil: 2210412225] [Pembimbing: Nurmasari Situmeang] [Penguji 1: Asep Jamaluddin] [Penguji 2: Laode Muhamad Fathun]
Uncontrolled Keywords:	BIPA Program; cultural diplomacy; Indonesian language internationalization; soft power; language learner ecosystem
Subjects:	J Political Science > JZ International relations
Divisions:	Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Hubungan Internasional (S1)
Depositing User:	KEISHA IZZATI MARENSYA
Date Deposited:	08 Sep 2026 03:41
Last Modified:	08 Sep 2026 03:59
URI:	http://repository.upnvj.ac.id/id/eprint/52981

Actions (login required)

View Item