PERANCANGAN SISTEM INFORMASI CUSTOMER RELATIONSHIP MANAGEMENT (CRM) BERBASIS WEB UNTUK PENINGKATAN LAYANAN OMAH KOPI 78

Alivia Rahma Fatekhasari, . (2026) PERANCANGAN SISTEM INFORMASI CUSTOMER RELATIONSHIP MANAGEMENT (CRM) BERBASIS WEB UNTUK PENINGKATAN LAYANAN OMAH KOPI 78. Tugas Akhir thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

Omah Kopi 78 is a café that offers a comfortable and family-friendly atmosphere. However, the ordering and customer management services at Omah Kopi 78 have not been operating optimally because the processes of ordering, payment, customer data management, transaction history, promotions, and customer reviews are still separated and have not been integrated into a web-based system. This study aims to design and develop a web-based Customer Relationship Management (CRM) information system that integrates all customer service processes in a structured and efficient manner. The system development method used is the Waterfall model, which consists of requirements analysis, system design, implementation, testing, and maintenance. Data collection is conducted through observation, interviews, and literature studies, while problem analysis is carried out using the PIECES method. The system design is modeled using Unified Modeling Language (UML), including use case diagrams, Activity diagrams, sequence diagrams, and class diagrams. The result of this study is a web-based CRM information system equipped with features such as menu ordering, shopping cart, checkout, payment processing, promotions, order history, and customer reviews. This system improves the performance of service management at Omah Kopi 78. Keywords: Customer Relationship Management (CRM), Customer Service, Waterfall Method, Web-Based System.

Item Type: Thesis (Tugas Akhir)
Additional Information: [No.Panggil: 2310501027] [Pembimbing: Kraugusteeliana] [Penguji 1: Nur Hafifah Matondang] [Penguji 2: Bobby Suryo Prakoso]
Uncontrolled Keywords: Customer Relationship Management (CRM), Customer Service, Waterfall Method, Web-Based System.
Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions: Fakultas Ilmu Komputer > Program Studi Sistem Informasi (DIII)
Depositing User: ALIVIA RAHMA FATEKHASARI
Date Deposited: 07 Sep 2026 03:40
Last Modified: 07 Sep 2026 03:40
URI: http://repository.upnvj.ac.id/id/eprint/51921

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