DAYA TARIK INTERPERSONAL DIGITAL: ANALISIS FAKTOR PEMICU INTERAKSI ANTAR AVATAR DI KALANGAN REMAJA PENGGUNA ROBLOX

Doly Nathanael, . (2026) DAYA TARIK INTERPERSONAL DIGITAL: ANALISIS FAKTOR PEMICU INTERAKSI ANTAR AVATAR DI KALANGAN REMAJA PENGGUNA ROBLOX. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

[img] Text
ABSTRAK.pdf
Download (62kB)
[img] Text
AWAL.pdf
Download (1MB)
[img] Text
BAB I.pdf
Restricted to Repository UPNVJ Only
Download (308kB)
[img] Text
BAB II.pdf
Restricted to Repository UPNVJ Only
Download (110kB)
[img] Text
BAB III.pdf
Restricted to Repository UPNVJ Only
Download (166kB)
[img] Text
BAB IV.pdf
Restricted to Repository UPNVJ Only
Download (641kB)
[img] Text
BAB V.pdf
Download (104kB)
[img] Text
DAFTAR PUSTAKA.pdf
Download (172kB)
[img] Text
RIWAYAT HIDUP.pdf
Restricted to Repository UPNVJ Only
Download (23kB)
[img] Text
LAMPIRAN.pdf
Restricted to Repository UPNVJ Only
Download (472kB)
[img] Text
HASIL PLAGIARISME.pdf
Restricted to Repository staff only
Download (350kB)
[img] Text
ARTIKEL KI.pdf
Restricted to Repository staff only
Download (223kB)

Abstract

This study aims to identify the factors of interpersonal attraction that trigger interactions between avatars among adolescent Roblox users. This research employs a qualitative approach with a case study method, involving six late-adolescent active Roblox players selected through purposive sampling. Data were collected through participant observation and in-depth interviews, then analyzed using Braun and Clarke’s thematic analysis. The findings reveal three main dimensions of digital interpersonal attraction: physical attraction, social attraction, and task attraction. Physical attraction emerges through avatar aesthetics and styling, symbols of status and visual hierarchy, as well as community aesthetics and stigma toward certain avatar types. Social attraction appears in shared humor, norms of politeness and friendliness, and the role of voice chat in creating social presence. Task attraction is reflected in admiration for skills and achievements, assistance and cooperation, and a preference for fun over mere expertise. These three dimensions are interrelated: physical and task attraction trigger initial interactions, while social attraction determines the continuity of relationships between avatars.

Item Type: Thesis (Skripsi)
Additional Information: [No. Panggil: 2110411146] [Pembimbing: Rut Rismanta Silalahi] [Penguji 1: Ahmad Zakki Abdullah] [Penguji 2: Putrawan Yuliandri]
Uncontrolled Keywords: interpersonal attraction, avatar, Roblox
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: DOLY NATHANAEL
Date Deposited: 25 Mar 2026 07:16
Last Modified: 25 Mar 2026 07:16
URI: http://repository.upnvj.ac.id/id/eprint/42875

Actions (login required)

View Item View Item