Elma Eftiana Mumtaz, . (2025) HUBUNGAN INTENSITAS PENGGUNAAN MEDIA SOSIAL INSTAGRAM DAN TIKTOK TERHADAP PRESTASI AKADEMIK REMAJA. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
Indonesian youth academic achievement showed a decline in the Programme for International Student Assessment (PISA) report released by the Organisation for Economic Co-operation and Development (OECD), which recorded a decline in literacy, numeracy, and science achievement among Indonesian students compared to 2018 (Wildi, 2023). This situation arises at a time when the education system is increasingly integrated with digital technology, and digital platform-based learning, especially social media, has become a major part of adolescents' daily lives. Instagram recorded 90,183,200 users in January 2025, an increase of 1.4 million compared to February 2024. A 2023–2024 APJII survey showed that 51.9% of Indonesian Generation Z frequently accessed Instagram. TikTok also recorded the highest usage time, with an average of 44 hours and 54 minutes per month in November 2024 (We Are Social, 2024). The purpose of this study was to examine the relationship between the intensity of Instagram and TikTok social media use and the frequency of educational content on both platforms on adolescents' academic achievement. Method This study used a quantitative approach with an observational analytical design and a cross-sectional design. The study was conducted at SMA Negeri 6 Depok in September–October 2025. The study population was all active students aged 15–18 years, with a sample selected using a purposive sampling technique with a total of 48 respondents. The intensity of Instagram and TikTok use was measured using the Social Networking Time Use Scale (SONTUS) questionnaire adapted into Indonesian, covering the frequency and duration of use in various contexts during the past week. Exposure to educational content was measured with two closed-ended questions regarding the frequency of educational content appearing on Instagram Reels and TikTok's For You Page. Academic achievement was obtained from students' average daily grades. Data analysis included univariate analysis with frequency and percentage distributions, and bivariate analysis with the Spearman Correlation test. Result The results of the bivariate analysis showed a significant negative relationship between the intensity of Instagram use and academic achievement (p < 0.001; ρ = −0.549) and between the intensity of TikTok use and academic achievement (p = 0.001; ρ = −0.476). In contrast, the frequency of accessing educational content was not significantly related to academic achievement on either Instagram (p = 0.367; ρ = 0.133) or TikTok (p = 0.453; ρ = 0.111). Conclusion Based on the research results, it was concluded that increasing the intensity of Instagram and TikTok use was related to a decrease in academic achievement, while the frequency of access to educational content alone did not show a consistent effect on academic achievement.
| Item Type: | Thesis (Skripsi) |
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| Additional Information: | [No.Panggil: 2210211151] [Pembimbing 1: Lisa Safira] [Pembimbing 2 : Melly Kristanti] [Penguji : Tri Faranita] |
| Uncontrolled Keywords: | Instagram, TikTok, intensity of use, educational content, academic achievement, teenagers, adolescents. |
| Subjects: | H Social Sciences > HN Social history and conditions. Social problems. Social reform L Education > L Education (General) Q Science > Q Science (General) R Medicine > RJ Pediatrics |
| Divisions: | Fakultas Kedokteran > Program Studi Kedokteran (S1) |
| Depositing User: | ELMA EFTIANA MUMTAZ |
| Date Deposited: | 30 Apr 2026 01:46 |
| Last Modified: | 30 Apr 2026 01:46 |
| URI: | http://repository.upnvj.ac.id/id/eprint/41048 |
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