IMPLEMENTASI SERVICE EXCELLENCE OLEH CUSTOMER SERVICE TERHADAP PENINGKATAN DANA TABUNGAN PT BANK DKI KANTOR CABANG JAKARTA BARAT

Annisa Adriana Putri, . (2021) IMPLEMENTASI SERVICE EXCELLENCE OLEH CUSTOMER SERVICE TERHADAP PENINGKATAN DANA TABUNGAN PT BANK DKI KANTOR CABANG JAKARTA BARAT. Tugas Akhir thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

In the banking industry, savings are one of the third party funds that can affect the success rate of a bank. The success rate of a bank is seen from the amount of deposit funds at PT Bank DKI West Jakarta Branch Office. If the source of funds increases, it is because the number of potential customers of a bank product increases and also because of service excellence in its implementation. Service excellence or what is called excellent service has a very important influence in determining the condition of the bank. In addition, PT Bank DKI West Jakarta Branch also has various types of savings for its customers, such as Simpeda, Monas and TabunganKu where these savings products have different types. The increase in savings funds at PT Bank DKI West Jakarta Branch Office can be caused by various things, one of which is the economic factor of the people starting to improve. The implementation of service excellence by customer service to help increase savings funds of PT Bank DKI West Jakarta Branch Office must have special skills possessed by a customer service such as having the skills of caring attitude towards customers, being able to see differences in customer characteristics, and providing excellent service. good, both in terms of appearance, behavior, as well as facilities and infrastructure at the bank.

Item Type: Thesis (Tugas Akhir)
Additional Information: [No. Panggil : 1810101026] [Pembimbing : Yul Tito Permadhy] [Penguji 1 : Kery Utami] [Penguji 2 : Ranila Suciati]
Uncontrolled Keywords: Savings, Customer Service, Service Excellence
Subjects: H Social Sciences > HC Economic History and Conditions
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Perbankan dan Keuangan (DIII)
Depositing User: Annisa Adriana Putri
Date Deposited: 04 Apr 2022 04:54
Last Modified: 04 Apr 2022 04:54
URI: http://repository.upnvj.ac.id/id/eprint/12567

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