ANALISIS KUALITAS PELAYANAN JASA FIXED BROADBAND DENGAN MENGGUNAKAN METODE SERVICE QUALITY (SERVQUAL) DAN QUALITY FUNCTION DEPLOYMENT (QFD) DI PT.X

Utamy Maharani Putri, . (2021) ANALISIS KUALITAS PELAYANAN JASA FIXED BROADBAND DENGAN MENGGUNAKAN METODE SERVICE QUALITY (SERVQUAL) DAN QUALITY FUNCTION DEPLOYMENT (QFD) DI PT.X. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This research was conducted to analyze the quality of telecommunications services that have been provided by PT.X to each of its customers. The problem faced by PT.X is that there are complaints addressed by customers which indicate that there is dissatisfaction with the services provided by PT.X. The purpose of this research is to obtain the attributes that are priority improvements and obtain the best method so that it can recommend the design of proposes improvements to improve service quality at PT.X and Quality Function Deployment (QFD) which is modeled in the form of House of Quality. Based on results of this research indicate that the integration between the two methods is quite effective to analyze the quality of services in PT.X. The attribute that is a priority for improving service quality is how the customer care staff’s ability to answer questions is enough to convince me that the problem can be solved. Furthermore, technical steps that are the pain priority that are used as recommendations in an effort to improve the quality of customer satisfaction are to conduct periodic evaluations and briefings for all employees in order to obtain good product knowledge.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 1710312008] [Pembimbing 1: M. Rachman Waluyo] [Pembimbing 2: Alina Cynthia Dewi] [Penguji 1: Reda Rizal] [Penguji 2: Santika Sari]
Uncontrolled Keywords: Service Quality, Quality Function Deployment, House of Quality, Customer Satisfaction, Service Quality
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HA Statistics
H Social Sciences > HG Finance
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions: Fakultas Teknik > Program Studi Teknik Industri (S1)
Depositing User: Utamy Maharani Putri
Date Deposited: 22 Sep 2021 04:00
Last Modified: 22 Sep 2021 04:00
URI: http://repository.upnvj.ac.id/id/eprint/11420

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