Berliana Adinda Lorenssa, . (2020) KEPUASAN KONSUMEN Sunyi House Of Coffee And Hope. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
This research, there is a quantitative descriptive method that is the consumer of Sunyi House of Coffee and Hope. This’s coffee shop has employees with disabilities. This research has the purpose of knowing and analysing whether service quality, location, and facilities affect consumer satisfaction. The population in this research is the customers of Sunyi House of Coffee and Hope. Samples taken as many as 100 respondents with random sampling methods. Data collection through dissemination of questionnaires with descriptive and inferential data analysis techniques, and the analysis tool used is SmartPLS 3.0 (Partial Least Square). The result showed that (1) service quality affect customer satisfaction with a line coefficient value of 0,390. (2) location affect customer satisfaction with a line coefficient of 0.319. (3) facilities affect customer satisfaction with a line coefficient 0f 0,271.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No.Panggil: 1610111016] [Ketua Penguji: Alfatih S. Manggabarani] [Penguji 1: Diana Triwardhani] [Pembimbing 1: Miguna Astuti] [Pembimbing 2: Renny Husniati] |
| Uncontrolled Keywords: | Service Quality, Location, Facilities, Customer Satisfaction, Coffee Shop |
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HB Economic Theory H Social Sciences > HM Sociology |
| Divisions: | Fakultas Ekonomi dan Bisnis > Program Studi Manajemen (S1) |
| Depositing User: | Berliana Adinda Lorenssa |
| Date Deposited: | 18 Aug 2021 09:15 |
| Last Modified: | 18 Aug 2021 09:15 |
| URI: | http://repository.upnvj.ac.id/id/eprint/7910 |
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