ANALISIS ISI KONTEN DALAM PENYAMPAIAN PESAN MENGENAI ISU KEKERASAN SEKSUAL DI AKUN INSTAGRAM @KONDE.CO

Salfira Rahmi Anzani, . (2026) ANALISIS ISI KONTEN DALAM PENYAMPAIAN PESAN MENGENAI ISU KEKERASAN SEKSUAL DI AKUN INSTAGRAM @KONDE.CO. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This study discusses how the content conveyed by the Instagram account @konde.co in disseminating information about the issue of sexual violence. This research focuses on uploads for the period January – June 2025 with a total of 17 content that discusses sexual violence. The qualitative content analysis of the Philipp Mayring model is used to analyze and categorize the messages in each upload. Data collection was carried out by means of documentation and interviews with a feminist activist were carried out as one of the processes of triangulation. The results of the study show that the @konde.co account uses Instagram as a mass communication medium to convey messages about sexual violence to the wider community. In this study, the @konde.co account consistently conveyed an understanding of the prevention and handling of sexual violence, victims' rights, and applicable regulations regarding sexual violence. In addition, the @konde.co account dominantly expresses its partiality to victims, supports victims, criticizes institutions that have not been on the side of victims, and encourages public participation in fighting for the issue of sexual violence. These findings suggest that the Instagram account @konde.co can be a digital education and advocacy space that helps expand understanding of sexual violence and encourage broader social engagement.

Item Type: Thesis (Skripsi)
Additional Information: No. Panggil: 2110411176 Pembimbing: Gustiana Sabarina Penguji 1: Windhiadi Yoga Sembada Penguji 2: Maria Febiana Christanti
Uncontrolled Keywords: Instagram content, sexual violence, education, digital advocacy
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: SALFIRA RAHMI ANZANI
Date Deposited: 31 Mar 2026 01:49
Last Modified: 31 Mar 2026 01:49
URI: http://repository.upnvj.ac.id/id/eprint/42183

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