DIPLOMASI EKONOMI INDONESIA DALAM MENINGKATKAN EKSPOR KOPI KE INDIA TAHUN 2018-2022

Najwa Khabiza Egaikmal, . (2025) DIPLOMASI EKONOMI INDONESIA DALAM MENINGKATKAN EKSPOR KOPI KE INDIA TAHUN 2018-2022. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

This study aims to analyze Indonesia's economic diplomacy strategies in boosting coffee exports to India during the period 2018–2022, amid a significant increase in both export volume and value. Employing a descriptive qualitative approach, data was gathered through literature reviews and in-depth interviews. Primary data was obtained via interviews with representatives from the Directorate General of National Export Development of the Ministry of Trade and the Indonesian Trade Promotion Center (ITPC) in India, complemented by secondary data from relevant literature. Data analysis was conducted through the stages of data condensation, presentation, and conclusion drawing/verification using triangulation. Findings reveal that Indonesia's economic diplomacy toward enhancing coffee exports to India was implemented through four strategic phases based on Kishan S. Rana’s theory: economic salesmanship, networking and advocacy, image building, and regulation management. These diplomatic efforts positioned Indonesia as the leading coffee exporter to India in 2022, surpassing competitors such as Vietnam and Uganda. Nevertheless, challenges remain in the form of tariff barriers, India’s protectionist policies, and stringent non-tariff standards, all of which demand sustained diplomatic engagement to ensure long-term trade continuity.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 2110412150] [Pembimbing: Shanti Darmastuti] [Penguji 1: Nurmasari Situmeang] [Penguji 2: Raden Maisa Yudono]
Uncontrolled Keywords: Economic Diplomacy, Trade Mission, Coffee Export
Subjects: J Political Science > JZ International relations
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Hubungan Internasional (S1)
Depositing User: NAJWA KHABIZA EGAIKMAL
Date Deposited: 25 Aug 2025 06:38
Last Modified: 25 Aug 2025 06:38
URI: http://repository.upnvj.ac.id/id/eprint/39387

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