Muhammad Ezra Ambiar Ganesha, . (2023) DIPLOMASI DIGITAL KOREA SELATAN DALAM MEMPROMOSIKAN SEKTOR PARIWISATA MELALUI KONTEN VIRTUAL TRAVEL DI YOUTUBE KOREA TOURISM ORGANIZATION JAKARTA TAHUN 2020-2021. Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.
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Abstract
This study aims to discuss South Korea digital diplomacy in promoting tourism through virtual travel on Korea Tourism Organization Jakarta YouTube in 2020-2021 using digital diplomacy concept initiated by Bjola and Jiang along with international tourism concept. Digital diplomacy is emerging as the newest diplomatic method in digital era. This study using descriptive qualitative method with primary and secondary data sources. In this mean, primary data sources using interview session with Korea Tourism Organization Jakarta with the support of secondary data sources consist of official documents and literatures. This study has a main argument that virtual travel content by KTO Jakarta on its official YouTube channel in 2020-2021 is a form of digital diplomacy by South Korea in order to recover their tourism sector that impacted by COVID-19. Virtual travel content by KTO Jakarta in 2020-2021 received numerous positive responses from the public. Nonetheless, KTO Jakarta has not maximized the feedback to public responses.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | [No. Panggil: 1910412068] [Pembimbing: Ardli Johan Kusuma] [Penguji 1: Hartanto] [Penguji 2: Dairatul Ma'arif] |
| Uncontrolled Keywords: | Digital diplomacy, KTO Jakarta, tourism, virtual travel |
| Subjects: | J Political Science > JZ International relations |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Hubungan Internasional (S1) |
| Depositing User: | Muhammad Ezra Ambiar Ganesha |
| Date Deposited: | 25 Jul 2023 08:56 |
| Last Modified: | 25 Jul 2023 08:56 |
| URI: | http://repository.upnvj.ac.id/id/eprint/24126 |
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