PENGARUH KOMUNIKASI INTERPERSONAL ANTARA CUSTOMER DAN DRIVER TERHADAP KENYAMANAN PERJALANAN (SURVEI PENGGUNA GOJEK DI AREA PATRA JASA)

Abian Ferdiansyah, . (2026) PENGARUH KOMUNIKASI INTERPERSONAL ANTARA CUSTOMER DAN DRIVER TERHADAP KENYAMANAN PERJALANAN (SURVEI PENGGUNA GOJEK DI AREA PATRA JASA). Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

Online transportation has made daily mobility faster and more efficient. One of the most widely used services is Gojek’s GoRide, particularly among employees in the Patra Jasa business area. However, some users still report issues such as rigid or unfriendly communication from drivers, which can affect travel comfort. This study aims to analyze the influence of interpersonal communication between customers and drivers on travel comfort among Gojek users in the Patra Jasa area. The study applies Interpersonal Communication Theory and employs a descriptive quantitative method with a survey approach. A total of 103 respondents were selected using an accidental sampling technique, and data were collected through questionnaires measuring interpersonal communication and travel comfort. The results indicate that interpersonal communication between customers and drivers has a positive influence on users' travel comfort. The coefficient of determination test shows that interpersonal communication accounts for 93.2% of the variance in travel comfort, while the remaining 6.8% is likely influenced by other factors outside the scope of this study. These findings highlight the important role of interpersonal communication in enhancing users' travel comfort.

Item Type: Thesis (Skripsi)
Additional Information: [No. Panggil : 21104011051] [Dosen Pembimbing : Siti Maryam] [Dosen penguji 1 : Kusumajanti] [Dosen Penguji 2 : Anindita Lintangdesi Afriani]
Uncontrolled Keywords: Interpersonal Communication, Customer and Driver, Ride Comfort, Online Transportation, Gojek
Subjects: G Geography. Anthropology. Recreation > GF Human ecology. Anthropogeography
H Social Sciences > H Social Sciences (General)
H Social Sciences > HN Social history and conditions. Social problems. Social reform
H Social Sciences > HT Communities. Classes. Races
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: ABIAN FERDIANSYAH
Date Deposited: 01 Sep 2026 03:24
Last Modified: 01 Sep 2026 03:24
URI: http://repository.upnvj.ac.id/id/eprint/53921

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