PENGARUH PENGGUNAAN MEDIA SOSIAL KHUSUS PENGGEMAR TERHADAP DAMPAK KOMUNIKASI MASSA (Weverse Internasional Komunitas Penggemar ENHYPEN)

Melati Wulandari, . (2024) PENGARUH PENGGUNAAN MEDIA SOSIAL KHUSUS PENGGEMAR TERHADAP DAMPAK KOMUNIKASI MASSA (Weverse Internasional Komunitas Penggemar ENHYPEN). Skripsi thesis, Universitas Pembangunan Nasional Veteran Jakarta.

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Abstract

Weverse is a fan-specific platform with various fan communities that can be used as a means of communication that connects fans with their idols. One of the communities is the ENHYPEN fan community. Communication can be done in various ways such as by communicating through a special fan platform like Weverse which can produce an impact or effect. The theory used in this research is Computer Mediated Communication Theory (CMC). This research uses descriptive quantitative method. This research uses data collection techniques from samples by distributing questionnaires. The results of this study found that the use of a special Weverse fan platform, especially in the ENHYPEN fan community, had an effect of 46.8% on the resulting mass communication impact.

Item Type: Thesis (Skripsi)
Additional Information: [No.Panggil: 2010411104] [Pembimbing: Dewanto Samodro] [Penguji 1: Yani Hendrayani] [Penguji 2: Windhiadi Yoga Sembada]
Uncontrolled Keywords: Weverse, Fans, Impact, Mass Communication, ENHYPEN, Engene, Idol
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi (S1)
Depositing User: MELATI WULANDARI
Date Deposited: 27 Aug 2024 02:52
Last Modified: 27 Aug 2024 02:52
URI: http://repository.upnvj.ac.id/id/eprint/32726

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